Goemarati Shows
Impact
Impact
M U  L T  I  M E D I A    R E P O R T

S H O W S

A N A L Y S I S

F U T U R E 


A N A L Y S I S - AUDIENCES   

Top audiences ranking:
Church Square audiences were generally the smallest, except for the first and the last shows. The Golden Acre show was the biggest audience of the series. The Khayelitsha, Kalkfontein and Langa shows were the biggest in the Cape Flats

In the Cape Flats, social networks were the best audience drawer. Audience numbers suggest that our networks are strongest - and most responsive - in Kalkfontein, Langa and Khayelitsha. It was also in these areas that the free mic session were the most popular.

Mitchell's Plain draw the smallest audience, around 50 people.

Best audiences by foodcourt sales were Manenberg, launch show Church Square, June on Church Square.

Types of audiences
Church Square generally drew a creative industries CBD audience, students from nearby campuses, tourists. This was the target group for Goemarati on Church Square. We just struggled to draw them in large numbers to most of the shows. See Marketing for more on this.

The Cape Flats audiences were largely young, aged 16 to 25; Kalkfontein in particular, with audience members mostly ranging from 4 to 16 years old. 

Diversity
Church Square shows drew a rich diversity of people, reflecting the diverse nature of the inner-city. The Cape Flats shows drew non-Cape Flats residents in small amounts. Khayelitsha and Manenberg were successful in drawing a mixed audience, and Langa to a smaller degree.

Golden Acre 800 FULL
Kalkfontein taxi rank 350 FULL
Church Square finale 400 FULL
Khayelitsha Look Out Hill 250 66%
Church Square launch 250 66%
Manenberg People's Centre 200 60%
Church Square June 180 45%
Church Square May 180 45%
Church Square April 150 37.5%
Bonteheuwel Town Hall 120 33%
Church Square March 120 30%
Mitchell's Plain Alliance Francaise 50 15%
Total approximate guests: 3300
Audience Church Square February
21 February Church Square

Audience Langa
24 February Guga s'Thebe, Langa

March
28 March Church Square


Mitchell's Plain, Alliance Francaise
31 March Alliance Francaise, Mitchell's Plain

April
25 April Church Square

Look Out Hill, Khayelitsha
28 April Look Out Hill Khayelitsha

May
23 May Church Square

Manenberg
26 May Manenberg People's Centre

June
27 June Church Square

Kalkfontein
30 June Kalkfontein taxi rank

Golden Acre
25 July Golden Acre Mall
Bonteheuwel1
28 July Bonteheuwel Town Hall

September
26 September Church Square